About A-Trace
Founded in the 1990s, Wessex Technology has been delivering trusted traceability solutions to the letter industry for over 25 years.
Building on decades of engineering excellence and commitment to quality, we now specialise exclusively in helping food producers — from artisan suppliers to growing brands — manage stock and traceability with confidence and compliance.
Our Heritage
With roots in secure systems engineering and continuous improvement, we were among the first companies in our sector to achieve ISO 9001 accreditation. Over the years, we evolved our focus to address the most pressing needs of food producers — helping to safeguard food integrity, prevent fraud, and enhance transparency across complex supply chains.
Why We Do It
Food producers face mounting regulatory requirements, increasing consumer demand for transparency, and the constant pressure of operational margins. At A-Trace, we believe traceability should support not hinder your business. That’s why we designed a solution that:
- Aligns Xero financial records with your manufacturing data keeping stock cost accurate.
- Reduces compliance risks by keeping accurate, accessible logs of every batch and movement.
- Enhances customer trust through transparent, verifiable supply chain data.
- Minimises waste and admin overhead, so you can focus on growing your food business.
Our Expertise
Our team of engineers, traceability specialists and food compliance experts bring together the experience needed to support producers at every stage. Whether you're scaling from local markets or already supplying major retailers, A-Trace scales with your ambition — combining robust technology with simple, friendly usability.
Future-Focused
We continue to adapt and improve our platform, listening closely to the needs of food producers. Our mission remains clear: to deliver traceability that strengthens operations, supports regulatory confidence, and respects the craftsmanship behind every product.
Case study for the Australian Meat Processor Corporation (AMPC)
AMPC wanted to know how customers of the Australian Red Meat industry could be certain of the origin of their food, (beef, lamb, goat). Australian red meat is great food and commands premium prices when sold in export markets. These premium prices increase the risk that some retailers in some export markets might substitute Australian product for lower grade food from the local market.
We have carried out two linked case studies to show that Countermark could provide the data structure to prevent food fraud. This was demonstrated with edible ink Countermarks directly printed onto the meat and with digitally signed labels applied to packaging. Every label in the food supply chain, from abattoir to consumer was created as a secure document and signed with a Countermark.
The Countermark App allowed anybody to securely verify their purchase and it gave full visibility of the food supply chain to the farmers. Customers could see where their food was raised and even enjoy recipes posted on the farmers’ websites.
Countermark can provide enhanced market visibility and provide full farm to plate and plate to farm traceability.
Conventional secure documents need a range of metals, plastics and chemicals that would not be allowed in food packaging. Countermark allowed us to convert all food labels to secure documents using existing food approved printers, label stock and ink.
By making all of the meat labels secure documents that would be impossible to falsify, we really showed the flexibility of Countermark and the skills of the Countermark team.
Countermark can give proof of abattoir, farm and meat grade.
